Post

Workshop report: What your face reveals – the story of HowNormalAmI.eu

At the Next Generation Internet Summit, Dutch media artist Tijmen Schep revealed his latest work - an online interactive documentary called 'How Normal Am I?'.

The NGI Policy Summit hosted a series of policy-in-practice workshops, and below is a report of the session held by Tijmen Schep.

At the Next Generation Internet Summit, Dutch media artist Tijmen Schep revealed his latest work – an online interactive documentary called ‘How Normal Am I?‘. It explains how face recognition technology is increasingly used in the world around us, for example when dating website tinder gives all its users a beauty score to match people who are about equally attractive. Besides just telling us about it, the project also allows people to experience this for themselves. Through your webcam, you will be judged on your beauty, age, gender, body mass index (BMI), and your facial expressions. You’ll even be given a life expectancy score, so you’ll know how long you have left to live.

The project has sparked the imagination – and perhaps a little feeling of dread – in many people, as not even two weeks later the documentary has been ‘watched’ over 100.000 times.

At the Summit, Tijmen offered a unique insight into the ‘making of’ of this project. In his presentation, he talked about the ethical conundrums of building a BMI prediction algorithm that is based on photos from arrest records, and that uses science that has been debunked. The presentation generated a lot of questions and was positively received by those who visited the summit.